| Never forget this rule! The purpose of advertising is to make SALES. Period. With that simple rule understood TVMax offers you and your business the advertising medium that gives you more for your hard earned money. Cable gives you the power and impact of television with cost efficiency you won’t find anywhere else. Our 32 networks of carefully positioned channels lets you zero in on your best customers. You can select the best geographic area for your business. |
| TVMax cable zeroes in on your geographic area. You can target your message to the geographic area that is best for your business, instead of spending money to reach viewers who are too distant to do business with you. |
| TVMax cable targets specific audiences We’ve got a channel for every taste, which means we can deliver your best customers. |
| TVMax cable advertising is cost-efficient Cable advertising makes your media budget work harder, because it concentrates your investment on buyers who respond. |
| TVMax cable viewers have greater purchasing power Nationally, homes equipped with cable TV represent more than 75 percent of all American household income. |
| TVMax cable offers greater frequency of exposure Cable advertising cost efficiency gives your commercial frequent repetition throughout the day–both in prime time and anytime. |
| TVMax cable combines the appeal of four media Sight and sound of television, targeted audience like special-interest magazines, high frequency and low cost of radio, and highly valued subscription product, like the daily newspaper. |
| TVMax cable viewers watch more television Cable television subscribers watch more than 50% more television than non-subscribers each week. |
